E-commerce website development for stores that need to sell, not just exist

If you have a small catalogue and standard processes, starting on an off-the-shelf platform can be the right call, and we will tell you so. As a business grows, the limits show: monthly fees and app costs add up, special pricing or wholesale flows do not fit, and the store slows down.

A custom or headless store makes the difference when you need:

• Wholesale, trade or customer-group pricing
• Made-to-order products, configurators or subscriptions
• Two-way sync with your accounting, warehouse or ERP system
• Top performance in competitive categories where speed drives revenue

What makes a store actually work is everything behind the product page. Integrations we set up most often:

• Payments: Stripe for international sales, plus local gateways such as iyzico or PayTR for the Turkish market, with 3D Secure and refunds
• Shipping: label creation, tracking numbers and status emails
• Invoicing: automatic invoices and tax documents from each order
• Marketplaces: stock and price sync with the channels you already sell on
• Notifications: order, shipping and return emails and SMS

For cross-border sales we add multiple currencies and fully localised product pages.

We do not quote off a price list. After learning about your catalogue and channels we send a free, detailed quote. The main cost drivers are:

• Catalogue size, variant structure and category depth
• Number of payment, shipping, invoicing and marketplace integrations
• Custom modules such as wholesale portals, promotions engines, coupons or loyalty
• Number of languages and currencies
• Migrating products, customers and orders from an existing store

To fit your budget we can launch a core store that takes orders first, then add modules in later phases.

A focused online store with standard payment and shipping integrations typically launches in 4–6 weeks. Projects with marketplace sync, wholesale portals or custom modules take 8–12 weeks. External steps such as payment provider approval start in week one so they never hold up launch.

We build the storefront with Next.js and React and the backend services with Node.js and TypeScript, using managed services such as Firebase for data and authentication and Vercel for hosting. Product and category pages are pre-rendered and cached at the edge, so they load fast even on mobile networks. In e-commerce, speed is revenue.

We can also add AI tools built on Claude or Gemini to draft product descriptions, categorise catalogues or answer shopper questions.

We are a small, senior team led by founder Habip Dayan, and we sell our own software products, so payments, licensing and subscriptions are part of our daily work. You deal directly with the developers building your store and decisions move fast. We are based in Turkey and build stores for brands in Europe, the US and elsewhere.