CZCity · Czech Republic

Web Design, SEO and Google Ads for Prague Businesses

Weras Labs builds websites, online shops and custom web applications for Prague businesses and handles SEO, Google Ads and social media. We work remotely from Turkey, one to two hours ahead of Prague, so we share your working day. Getting started takes a free intro call and a written proposal.

  • Free intro call
  • Written proposal
  • Time zone: Central European Time (CET/CEST)
Website design for Prague businesses by Weras Labs

Prague runs on two tracks. The historic centre, Malá Strana and the Old Town depend heavily on visitors, while districts such as Karlín, Holešovice and Smíchov have filled with software companies, studios and offices. Both groups need websites that work well in Czech and in English.

We design and build those sites and look after the search, ads and social media around them. Weras Labs is a small software company in Turkey; we work with Prague clients remotely, and a single senior developer leads each project.

Across Prague

  • Staré Město
  • Malá Strana
  • Vinohrady
  • Žižkov
  • Karlín
  • Holešovice
  • Smíchov
  • Dejvice
  • Nusle

We work remotely from Turkey: no local office, one senior developer from first call to launch.

Industries we can help in Prague

What these businesses need online, and what we would build for them.

  1. 01

    Hotels, apartments and tourism

    Multilingual booking sites with clear location information and direct reservations for guests visiting the historic centre.

  2. 02

    Software and IT companies

    Product sites, documentation, customer dashboards and recruiting pages for teams in Karlín and beyond.

  3. 03

    Restaurants, pubs and breweries

    Menus, table bookings and small online shops for beer, merchandise or vouchers, with a strong Google Maps presence.

  4. 04

    Language schools and education

    Course pages, placement tests and enrolment forms for schools serving locals and the international community.

  5. 05

    Real estate and relocation

    Listing sites and lead forms for agencies helping expatriates and investors find homes in Prague.

Web development for Prague companies

We design around the visitor's main task, whether that is booking a room, finding a table or understanding a software product, and build on a modern stack that keeps pages quick.

  • Czech and English as standard, with German or other languages added where your guests or clients need them.
  • Booking systems, e-commerce and integrations with payment and accounting tools.
  • Web apps, admin panels and AI features for IT and software firms.
  • GDPR-aware cookie consent and privacy pages, prepared for your adviser to confirm.
The weraslabs.com home page open on a laptop on a wooden desk

SEO for Prague's districts and visitors

Visitors search near landmarks; residents search by district, often by name or number, such as Prague 2 or Prague 7. We structure your Google Business Profile and site content for whichever audience matters most to you.

That includes accurate categories, photos and review replies, structured data, local pages only for real service areas, and English guides for international residents. Technical work covers speed, crawlability and correct language tags.

A stock and invoicing dashboard built by Weras Labs on a laptop: sales chart, low-stock items and recent invoices

Google Ads for Prague businesses

Tourism businesses can reach travellers before they arrive, targeting by country and language, and then people already in the city with nearby searches. Demand is strong around the Christmas markets and the warmer months, and we plan budgets accordingly.

Software companies get search campaigns tied to demos or sign-ups, and local services get call campaigns targeted to their districts. Results are measured in bookings and enquiries.

The Weras Labs logo with screens of a stock dashboard, the HookSlayer extension and a mobile app

Social media for Prague

Instagram suits hospitality, food and culture, where visuals drive decisions. Facebook groups and pages remain useful for reaching both Czech locals and the expatriate community. LinkedIn is the channel for IT firms and B2B services, especially for hiring.

We plan a monthly calendar, create visuals and captions in Czech or English with you, and schedule posts after approval.

A Weras Labs mobile app on a phone held in both hands: daily sales, orders and a low-stock list

Working with our team in Turkey

Turkey keeps UTC+3 all year. Prague uses Central European Time, so we are one hour ahead in summer and two in winter, meaning your whole working day overlaps with ours.

Scope is agreed in a written proposal in English. Progress is visible on a shared board, and we meet by video whenever decisions are due. The senior developer building your site is also the person you speak to. After launch we can maintain and extend the site, and all code and accounts remain in your name.

The Weras Labs logo on the screen of a meeting room

How we work

Every project follows the same five steps. At each one you know who you're talking to and what you'll receive.

  1. 1

    Free intro call

    We talk through your business, goals and budget, and look at your current setup together if useful.

  2. 2

    Written proposal

    Scope, delivery date and price, itemised in writing. No surprise extras later.

  3. 3

    Design and build

    We work in short cycles; a preview link lets you follow progress and comment at any time.

  4. 4

    Launch

    We set up the domain, hosting, Search Console and analytics, then take the project live.

  5. 5

    Support and growth

    We stay reachable after launch: fixes, new features, SEO and ad optimisation.

Web design in Prague: FAQ

Do you have an office in Prague?

No. Weras Labs has no office, staff or address in Prague or anywhere in the Czech Republic. We are a software company in Turkey and work with Prague clients remotely, through video calls, written proposals and a shared project board.

Can you build a website in Czech and English?

Yes. Each language gets its own URLs, page titles and descriptions, linked with hreflang tags. You or a translator provide the Czech text, and we take care of structure, design, development and SEO for both versions.

What is the time difference with Prague?

Turkey is one to two hours ahead of Prague, depending on the season. Our days overlap almost completely, so we can meet during your morning or afternoon and respond within your business hours.

Can you help a hotel or apartment business in the centre?

Yes. We build fast multilingual booking sites, connect your booking engine or channel manager, improve your Google Business Profile and can run campaigns aimed at travellers planning trips to Prague.

Do you work with IT companies in Karlín or elsewhere in Prague?

Yes. We build product sites, dashboards, internal tools and AI integrations for software companies, and can work inside your repositories and processes alongside your own developers when that makes collaboration easier.

How do we begin?

Book a free intro call about your goals, audience and timeline. We then send a written proposal with scope, deliverables and schedule, and work starts once you approve it. You are free to walk away after the call.

Let's talk about your Prague project

Describe what you need in a few sentences. We'll pin down the scope on a free intro call and send a written proposal. You talk directly to the developer.